Featured Project
Partners Insurance – Brand Awareness Campaign
Objective
The campaign execution involved creating diverse, high-quality content, from visually appealing graphics and captivating videos to interactive and informative posts. Through a multi-faceted deployment across various social media channels, we aimed to maximize visibility and engagement while fostering genuine connections with our audience.
To modernize the image of Partners Insurance through high-quality video content that builds trust, educates the audience, and increases visibility on social media platforms.
Define Goals and Audience
- 01. Establish brand credibility and trust in a competitive market
- 02. Educate customers on available insurance services (health, auto, life, etc.)
- 03. Improve social media engagement and audience reach
- 04. Adults aged 25–55 seeking reliable insurance solutions
- 05. Families, car owners, and business professionals
- 06. Individuals looking for trustworthy, local insurance services
Creative Direction
We conducted a professional videography session to produce short-form, engaging videos tailored for Instagram and Facebook. These videos were scripted and edited to be visually clear and emotionally resonant, showcasing the company’s values, services, and customer-focused approach. The content strategy included reels, testimonial-style edits, and motion graphics to simplify complex insurance topics for everyday users.
Result
The campaign successfully improved Partners Insurance’s online presence, with video content leading to a noticeable increase in reach and engagement. Views on Instagram Reels and Facebook video posts exceeded expectations, driving both brand visibility and awareness. The professionally produced videos helped humanize the brand, foster trust with potential clients, and sparked meaningful conversations in the comments and messages. Overall, the campaign strengthened the company’s digital image and connected with the target audience in an authentic, professional way.
Clients Type :
Insurance Company
Services Provided :
Videography, Social Media Content Creation
Date :
April 18, 2025
