Featured Project
Belux Men – Fashion Branding & E-Commerce Launch
Objective
The campaign execution involved creating diverse, high-quality content, from visually appealing graphics and captivating videos to interactive and informative posts. Through a multi-faceted deployment across various social media channels, we aimed to maximize visibility and engagement while fostering genuine connections with our audience.
To elevate Belux Men’s digital presence through a modern e-commerce website and premium content on social media, positioning the brand as a go-to destination for stylish and accessible men’s fashion in Tyre and beyond.
Define Goals and Audience
- 01. Build a functional and appealing online store to increase sales
- 02. Create engaging photo and video content for Instagram and Facebook
- 03. Strengthen brand identity and online visibility
- 04. Men aged 18–40 interested in fashion and accessories
- 05. Style-conscious shoppers in Tyre and southern Lebanon
- 06. Customers looking for easy online shopping experiences
Creative Direction
We developed a cohesive visual style highlighting Belux Men’s seasonal collections and best-selling items. The photo session focused on clean, modern styling with urban and lifestyle elements to resonate with trend-savvy men.
Social media content was designed to blend product showcasing with aspirational fashion, supported by curated captions and promotional messages. The website was developed with a clean, responsive design optimized for mobile shopping, featuring categories, filters, and easy checkout.
Website Development
We designed and developed beluxmen.com, a sleek and responsive e-commerce platform tailored to modern fashion shoppers. The website features a clean layout, intuitive navigation, and a secure checkout experience. Built on WordPress with WooCommerce, it allows customers to browse categories, filter products, and shop for clothing and accessories with ease. The mobile-first design ensures optimal performance across all devices, enhancing user experience and driving online sales.
Result
The campaign delivered strong results across both social media and e-commerce. The launch of the new website enabled Belux Men to expand its reach beyond Tyre, providing customers with a seamless online shopping experience. On social media, engagement rates saw a sharp increase, with likes, comments, and shares outperforming previous metrics. The fresh photo content helped position the brand as stylish and professional, attracting over 500 new followers on Instagram and significantly boosting product inquiries. Overall, the combined digital efforts enhanced brand visibility, strengthened customer engagement, and supported both in-store and online sales growth.
Clients Type :
Men’s clothing and accessories store
Services Provided :
Photography, Social Media Management, E-commerce Website Development
Date :
April 18, 2025
